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How to Set Up a Passport Experience in Proxi

This guide explains how to build, configure, and publish a Passport experience using the updated experience editor in Proxi. It covers setup, branding, registration, gameplay, participant engagement, and launch/management steps.

Written by Melinda Haughey

Link to video

Key Steps

1. Open the Passport Experience Builder

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  • In the left sidebar, click Passport or use New Experience from the dashboard.

  • Choose whether to start from a template, an existing passport, or from scratch.

  • If needed, use the legacy passport option to bring in an older experience.

  • Select New Passport to begin a fresh build.

For more instructions on starting from a template or existing experience - see Create Your First Experience From a Template and Start From an Experience You Already Have: Copy One, or Bring In a Legacy One

2. Choose the Source of Places for the Passport

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  • Decide where the passport locations will come from:

    • Start a new collection for a fresh list of places.

    • Build from your listings by selecting places from the CRM.

    • Use an existing collection if one already exists.

  • Search, filter, and select the places you want included.

  • Click Create and Edit to open the experience editor.

3. Configure Core Settings First

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  • In the editor, start on the Setup tab and work left to right.

  • Open Settings to update:

    • Experience name

    • Description

    • Terms

    • Participant instructions

    • Support email

    • URL slug

    • Start and end dates

  • Set dates if the experience should run on a schedule, or leave them blank for a long-term experience.

  • Confirm the experience will go live automatically at the start time and end automatically at the end date.

4. Set Up Features and Tabs

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  • Open Features and Tabs to control what participants see in the portal.

  • Turn tabs on or off using the switches.

  • Drag tabs to reorder them.

  • Rename tabs using the pencil icon to match your experience.

  • Choose the default tab participants see when they open their portal.

  • Enable combined features if needed, such as:

    • Check-ins plus voting

    • Check-ins plus nominations

    • Passport plus best-of style interactions

For more information on Features & Tabs - see Features & Tabs: Choosing What Participants See

5. Configure Place Content and Display Rules

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  • Open Place Content to control what appears when participants click a location.

  • Turn Show Place Details on or off depending on whether you want place pages visible.

  • Select which photos appear on the point card or place content.

  • Choose whether photos come from the collection, listings, or auto-collected sources.

  • Drag fields to reorder the content shown on the card.

  • Toggle fields to display as pills/buttons when appropriate.

  • Hide sensitive or bonus content until after check-in if needed.

For more information on places in an experience - see Adding the Places People Visit

6. Apply Branding, Stamps, and Stickers

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  • Open Branding to customize the visual appearance.

  • Upload or paste a URL for:

    • Logo

    • Cover image

  • Adjust logo background, logo size, cover darkening, background color, text color, header text color, and font.

  • Configure Stamps and Stickers:

    • Turn them on or off

    • Edit top, middle, and bottom text

    • Upload custom stamp/sticker artwork

    • Choose shape: round, square, or oval

    • Set ink color

  • Use stamps for check-ins and stickers for share/finish rewards.

For more information on Branding - see Branding Your Experience: Cover, Colors, Font, and Stamps

7. Set Sharing and Social Promotion Options

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  • Open Sharing Settings to control how the experience appears when shared.

  • Customize:

    • Page title

    • Description

    • Preview image

    • Phone icon and app name

  • Enable share prompts for key moments such as:

    • Joining

    • Earning a reward

    • Finishing

    • Voting

  • Edit the share message shown to participants.

  • Review the preview to confirm the share experience looks correct.

8. Build the Registration Experience

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  • Open the Registration tab.

  • In General, update:

    • Heading

    • Description

    • Button label

  • Reorder, require, or remove sign-up fields as needed.

  • Add custom questions using Add Question.

  • Choose the field type:

    • Short answer

    • Long answer

    • Dropdown

    • Checkbox

    • Number

    • Date

    • Link

  • Make custom fields required if necessary.

9. Configure Joining, Pricing, and Welcome Screen

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  • In Joining, create or customize the join code for browser-based entry.

  • Copy the code or generate a new one.

  • Understand that users who sign up with a phone number receive a text confirmation; others receive email confirmation.

  • If participants are uploaded or invited directly, they may bypass the confirmation code.

  • In Pricing, choose whether the experience is:

    • Free

    • Paid

    • Donation-based

  • In Welcome Screen, decide whether to show an intro screen before registration.

  • Customize the welcome title, description, steps, and button label.

To learn more about the Welcome Screen - see Setting Up Your Sign-Up Page and Welcome Screen

10. Add and Manage Places in the Passport

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  • Open the Places/Shops tab to manage the locations in the passport.

  • Connect the experience to a collection or add places manually.

  • Set points for individual places or apply points across all places.

  • Include specific categories if needed.

  • Reorder places by dragging them.

  • Edit each place to set:

    • Points

    • Check-in code

    • Visibility to participants

  • Download QR codes or remove a place if it should no longer be included.

11. Set Check-In Rules and Gameplay Type

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  • Open Check-In Rules to define how participants earn credit.

  • Decide whether participants can check in at all.

  • Choose whether check-ins are:

    • Automatic / honor system

    • Verified by staff

  • If verified, select the method:

    • Character code

    • QR code

    • Geolocation/radius

    • Photo upload

    • Receipt upload

  • Add instructions and print QR codes if needed.

  • Open Gameplay and choose whether the experience behaves like a:

    • Passport

    • Scavenger hunt

To learn more about Gameplay and setting up a Scavenger Hunt - see Turning It Into a Scavenger Hunt

12. Configure Post Check-In Actions and Display Options

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  • Open Post Check-In Actions to define what happens after a participant checks in.

  • Add actions such as:

    • Rating a stop

    • Answering a question

    • Uploading a photo

    • Logging a receipt

  • Open Display to choose how the place list appears:

    • Grid

    • Compact list

    • Map view

  • Customize the check-in button text and filters.

  • Enable or disable the map button for participants.

13. Add Sponsorships, Badges, Leaderboards, and Activities

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  • Use the sponsorships/memberships area to let businesses pay to be featured.

  • Add sponsor options such as shout-outs or messages to participants.

  • Open Badges to create achievement rules based on:

    • First stop

    • Number of stops visited

    • All stops completed

    • Points earned

    • Receipts submitted

  • Choose whether badges unlock:

    • Bragging rights

    • A real prize

    • A coupon/download code

  • Enable the Leaderboard and set the number of rows and ranking type.

  • Add Activities for extra point-earning actions such as selfies, social sharing, reviews, or trivia.

To learn more about Badges - see Badges, Points, and Prizes

14. Enable Photo Feed and Announcements

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  • Turn on the Photo Feed if you want public participant photos to appear in a shared feed.

  • Set how many photos display in the feed.

  • Embed the photo feed on your website if needed.

  • Use Announcements/Updates to post messages participants will see in the Updates tab.

  • Add a title and message for each announcement.

  • Use Add Feature if you need to enable another experience component.

15. Test, Share, and Publish the Experience

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  • Add yourself as a tester before launch.

  • Share the experience using:

    • Link

    • QR code

    • Website embed

  • Embed available components such as:

    • Sign-up form

    • Leaderboard

    • Photo feed

    • Cover image

  • View the experience as a participant to verify the flow.

  • Print posters, bingo cards, checklists, or QR code sheets if needed.

  • Send participant messages from the top menu.

  • Review analytics, registrations, check-ins, and uploaded photos.

  • Copy the participation link from the preview and confirm whether signups and the full experience are live.

For more information on how to share and embed an experience - see Sharing and Embedding an Experience.

Cautionary Notes

  • Do not skip the Settings tab first: name, dates, URL, and support details should be finalized before launch.

  • Check date settings carefully: the experience will automatically go live and end based on the dates entered.

  • Be cautious with verified check-ins: if you enable verification, participants may need approval before earning points.

  • Hide sensitive content when needed: use the place content settings to keep offers or details hidden until after check-in.

  • Confirm tab order and default landing tab so participants land on the intended page.

  • Test sharing and registration flows before publishing to avoid broken links or confusing participant steps.

  • Review pricing and join code settings to ensure the intended audience can access the experience.

Tips for Efficiency

  • Start from the left side of the editor and move right to avoid missing required setup steps.

  • Use an existing collection or copy an existing passport to save time.

  • Reuse templates when the experience matches a common format like a bar crawl, food trail, or shopping passport.

  • Batch-edit place settings where possible instead of editing each location one by one.

  • Use drag-and-drop ordering for tabs, fields, and place lists to speed up configuration.

  • Preview the participant experience frequently to catch layout or content issues early.

  • Enable only the tabs and features you actually need to keep the portal simple for participants.

  • Use automated messages and share prompts to reduce manual follow-up and increase engagement.

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